Buffalo Bills on the Forbes NFL Team Valuations List (2025)

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Buffalo Bills on the Forbes NFL Team Valuations List (1)

Team Value

1

Enterprise value (equity plus net debt) of team based on current stadium deal (unless new stadium is pending).

$4.2BCalculated August 2024

Championships

Revenue

2

Net of stadium revenues used for debt payments.

$552M

Operating Income

3

Earnings before interest, taxes, depreciation and amortization.

$101M

Debt/Value

4

Includes stadium debt.

10%

Player Expenses

5

Includes benefits and bonuses.

$282M

Gate Receipts

6

Includes club seats.

$79M

Wins-to-player cost ratio

7

Compares the number of wins per player payroll relative to the rest of the NFL. Playoff wins count twice as much as regular season wins. A score of 120 means that the team had 20% more victories per-dollar of payroll compared with the league average.

150

Revenue per Fan

8

Local revenues divided by metro population, with populations in two-team markets divided in half.

$109

Metro Area Population

1.2M

Media partners

tv: WIVB-TV Channel 4; radio: WGR 550

Revenues and operating income are for the 2023 season and net stadium debt service.

Footnotes

    Revenues and operating income are for the 2023 season and net stadium debt service.

  • 1. Enterprise value (equity plus net debt) of team based on current stadium deal (unless new stadium is pending).
  • 2. Net of stadium revenues used for debt payments.
  • 3. Earnings before interest, taxes, depreciation and amortization.
  • 4. Includes stadium debt.
  • 5. Includes benefits and bonuses.
  • 6. Includes club seats.
  • 7. Compares the number of wins per player payroll relative to the rest of the NFL. Playoff wins count twice as much as regular season wins. A score of 120 means that the team had 20% more victories per-dollar of payroll compared with the league average.
  • 8. Local revenues divided by metro population, with populations in two-team markets divided in half.

In April it was reported that the Pegulas, owners of the Bills' since 2014, were looking into a potential 25% stake sale of the club. The announcement came just months after reports that Buffalo's new stadium was $300 million over-budget, with experts saying its likely to increase with construction ongoing. Although the 25% stake is not set in stone, bringing in a limited partner would help relieve some of the pressure on the Pegulas.

Valuation Breakdown

9. Portion of franchise's value attributable to revenue shared among all teams.

10. Portion of franchise's value attributable to its city and market size.

11. Portion of franchise's value attributable to its stadium.

12. Portion of franchise's value attributable to its brand.

Value Change

14%

1-YEAR CHANGE

13. Current team value compared with latest transaction price.

Historical

2024

Value1

Enterprise value (equity plus net debt) of team based on current stadium deal (unless new stadium is pending).

$4.2B

2024

$4.2B

Revenue2

Net of stadium revenues used for debt payments.

$552M

2024

$552M

Operating Income3

Earnings before interest, taxes, depreciation and amortization.

$101M

2024

$101M

Player Expenses5

Includes benefits and bonuses.

$282M

2024

$282M

Win-to-Player Cost Ratio7

Compares the number of wins per player payroll relative to the rest of the NFL. Playoff wins count twice as much as regular season wins. A score of 120 means that the team had 20% more victories per-dollar of payroll compared with the league average.

150

2024

150

1. Enterprise value (equity plus net debt) of team based on current stadium deal (unless new stadium is pending).

2. Net of stadium revenues used for debt payments.

3. Earnings before interest, taxes, depreciation and amortization.

5. Includes benefits and bonuses.

7. Compares the number of wins per player payroll relative to the rest of the NFL. Playoff wins count twice as much as regular season wins. A score of 120 means that the team had 20% more victories per-dollar of payroll compared with the league average.

Venue

Buffalo Bills on the Forbes NFL Team Valuations List (2)

Highmark Blue Cross Blue Shield Stadium

Owner(s)

County of Erie

Concessionaire

Delaware North

Year Opened

1973

Average Ticket Price

$102

Seating Capacity

71,558

Cost To Build

$22M

Major Sponsors

Anheuser-Busch InBev

Kaleida Health

PepsiCo

Tim Hortons

Toshiba

Toyota Motor

Visa

Key Connections

Buffalo Sabres

Buffalo, NY
Buffalo Sabres

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Buffalo, NY

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Buffalo Bills on the Forbes NFL Team Valuations List (2025)

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